Compassionate, dedicated, professional, essential. That’s how U.S. adults describe caregiving professionals for older adults. This is an important finding from the foundational research conducted for LeadingAge’s new initiative, Opening Doors to Aging Services. This long-term initiative will help members better understand public views and perceptions of the aging services sector—and to communicate about them. This extensive body of research is now available for LeadingAge members, partners, and the field. You’ll find an executive summary, landscape visualizations, and a deep dive into all our detailed findings. Visit LeadingAge.org to explore the findings now.
