This webinar will get your organization up-to-date on the risk and benefits of social media and make sure it is done right.
Social Media in the HIPPA Age
June 25, 2019 | 2:00 – 3:00 PM
A guide for helping administrators and employees understand their industry’s special considerations when it comes to social media and digital marketing. The legal regulations, privacy concerns and risks add extra layers of social media difficulty for CCRC and related organizations to manage. At the same time, consumers and prospective residents are adopting social media quickly and expect your organization to be there. We help you navigate the concerns and strike a balance that benefits your organization.
This webinar will be presented by Laurie Dove of the Dove Media Group. High Plains Senior Marketing specializes in informing, engaging and converting prospective customers by developing brand identities, compelling websites, savvy social media, and effective print and digital collateral for CCRC and health care organizations. Laurie L. Dove, president of High Plains Senior Marketing, is a Harvard University graduate student, elected official and award-winning communicator. Dove has authored seven books and thousands of articles, and is the former owner of a newspaper and magazine. Throughout her career, she has received numerous accolades, including the 2018-2019 Influencer of the Year Award by the International Association of Women for her leadership as an entrepreneur.
